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I'm Francesco Panetta,

Some of the things I'm most proud of.

Discover my remarkable impressive projects with innovative ideas. See for yourself exactly why I stand out different.

I specialize in UX/UI, Testing and Product design

Seven years across products, systems, and ideas.

Seven years across products, systems, and ideas.

Mobile apps, web platforms, the design systems behind them, plus concepts and explorations from seven years of design work.

Mobile apps, web platforms, the design systems behind them, plus concepts and explorations from seven years of design work.

UX/UI Design

Product Design

Blend+ - Mobile App

A complete mobile redesign for a fleet management platform used across construction and agri-tech sites. Built around real field operations, validated with clients in three countries.

UX/UI Design

ENTERPRISE SAAS

Gazelle

A connected vehicle telematics platform used across rental, insurance and logistics. Five years of feature design inside a multitenant B2B SaaS at enterprise scale.

Design System

The systems behind five years of products.

A multi-file design system built over five years to serve mobile, web, and connected products. Foundations, components, and architecture that kept multiple product teams aligned.

UX/UI Design

Product Design

Other work at Tierra

A collection of interfaces designed over five years: internal tools, AI experiments, and product explorations across very different domains, from analytics to fleet management.

Product Design

Product Thinking

Fidelity - Loyalty for restaurants

A take-home exercise for a Product Designer selection: designing a loyalty section for a restaurant SaaS, from research to wireframes, in three and a half days.

UX/UI Design

Product Design

Blend+ - Mobile App

A complete mobile redesign for a fleet management platform used across construction and agri-tech sites. Built around real field operations, validated with clients in three countries.

UX/UI Design

ENTERPRISE SAAS

Gazelle

A connected vehicle telematics platform used across rental, insurance and logistics. Five years of feature design inside a multitenant B2B SaaS at enterprise scale.

Design System

The systems behind five years of products.

A multi-file design system built over five years to serve mobile, web, and connected products. Foundations, components, and architecture that kept multiple product teams aligned.

UX/UI Design

Product Design

Other work at Tierra

A collection of interfaces designed over five years: internal tools, AI experiments, and product explorations across very different domains, from analytics to fleet management.

Product Design

Product Thinking

Fidelity - Loyalty for restaurants

A take-home exercise for a Product Designer selection: designing a loyalty section for a restaurant SaaS, from research to wireframes, in three and a half days.

UX/UI Design

Product Design

Blend+ - Mobile App

A complete mobile redesign for a fleet management platform used across construction and agri-tech sites. Built around real field operations, validated with clients in three countries.

UX/UI Design

ENTERPRISE SAAS

Gazelle

A connected vehicle telematics platform used across rental, insurance and logistics. Five years of feature design inside a multitenant B2B SaaS at enterprise scale.

Design System

The systems behind five years of products.

A multi-file design system built over five years to serve mobile, web, and connected products. Foundations, components, and architecture that kept multiple product teams aligned.

UX/UI Design

Product Design

Other work at Tierra

A collection of interfaces designed over five years: internal tools, AI experiments, and product explorations across very different domains, from analytics to fleet management.

Product Design

Product Thinking

Fidelity - Loyalty for restaurants

A take-home exercise for a Product Designer selection: designing a loyalty section for a restaurant SaaS, from research to wireframes, in three and a half days.

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